Wednesday, April 4, 2012
Web hits, sales & such
They don't seem to want to submit stories, either. The overwhelming majority of our story submissions come from previous writers. So, that leaves me with the question: What do they want? I have no idea. We tried a survey of our customers last year and asked how they found out about us. Almost all said Amazon. Few even knew we had a website. Ergo, further fuel for the the theory that our web visitors are not our paying customers.
It's baffling, trying to run a small press operation. It almost seems counter intuitive. Whether you get reviews or not, no matter what price you charge, or any other variable and it's still a crap shoot not much different than random chance.
So, to further test this theory, this weekend, calling it an Easter sale, our books on Amazon are going to be 40% off [print books] and there will be a rotating free sale for our Kindle books--meaning different products at different times. I doubt that this will affect business very much, but I wanted to see if buyers would react to the sale. We'll see. I'll report the results next week.
Oh, the picture--that's Karl, the dinosaur sheriff off the cover of Science Fiction Trails.